Taxi Advertising FAQs
Find answers to the most common questions about London taxi advertising.
Taxi Advertising Basics
What is taxi advertising?
Taxi advertising places your brand on London black cabs as they travel the city. Your message reaches people on the street, in traffic and around shops and offices, turning every cab into a moving advert for your business.
How does London taxi advertising work?
Why do brands choose taxi advertising in London?
Is taxi advertising effective for building brand awareness?
Formats and Options
What taxi advertising formats are available?
We offer full livery wraps, superside wraps, tip seat adverts inside the cab and rear window displays. Each format suits different goals and budgets, and we help you choose the right mix for your campaign.
What is a full taxi wrap?
What is a superside taxi advert?
What are tip seat adverts?
Which taxi advertising format is right for my brand?
Cost and Pricing
How much does London taxi advertising cost?
London taxi advertising cost depends on the format you choose, the number of cabs and how long your campaign runs. We offer options from short PR launches to year long brand campaigns, and we send tailored pricing once we understand your goals.
Is taxi advertising good value compared with other formats?
Do you offer short campaigns and long campaigns?
How do I get a quote for taxi advertising?
Targeting, Reach and Results
How many people will see my taxi advert?
A five taxi fleet delivers over 20 million impressions a year, with around 400,000 impressions per taxi each month. Your brand travels the busiest routes across London zones 1 and 2, day and night.
Can I target specific areas of London?
Can taxi advertising reach tourists as well as locals?
How is taxi advertising measured?
Does taxi advertising work for both large and small brands?
The Process and Campaign Management
What does the taxi advertising process look like?
First we plan your campaign and recommend the best options. Then you approve the design, and we print and wrap the cabs. Your campaign goes live in London and we capture content for you to use.
How long does it take to launch a campaign?
Do you handle the design and artwork?
Who manages the campaign once it is live?
Content, PR and Social
Do I get content from my taxi advertising campaign?
Yes. We capture photo and video of your branded cab that you can use across social media and your own marketing. This turns your campaign into content that keeps working long after the shoot
What is a PR day?
Can taxi advertising support a product launch?
Working With London Taxi Adverts
Do I need to be based in London?
No. We work with brands across the UK and around the world, and we manage everything remotely. You simply share your plans and we turn them into a live campaign in London.